“Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s “politically correct”: because it’s the only path to long-term competitive advantage.
These are the Firms of Endearment. Companies people love doing business with. Love partnering with. Love working for. Love investing in. Companies for whom “loyalty” isn’t just real: it’s palpable, and driving unbeatable advantages in everything from marketing to recruitment.
You need to become one of those companies. This book will show you how. You’ll find specific, practical guidance on transforming every relationship you have: with customers, associates, partners, investors, and society. If you want to be great—truly great—this is your blueprint.”
- Amazon.com on “Firms of Endearment: How World-Class Companies Profit from Passion and Purpose”, by Sisodia, Wolfe and Sheth
Join like-minded colleagues, including facilitator Cath Sutherland, to discuss Firms of Endearment’s revelations about what makes today’s best companies, and how you can apply their lessons in your own organisations.
Know others who might be interested in building a great company? Bring them along – the more the merrier!
Paper copies of the book seem to be short supply, but you should be able to purchase a paper or digital copy online from various sites including Amazon, fishpond, booktopia and Book Depository. The Bodhi Tree has a few copies.
Food and drink to be purchased from the venue.
DATE AND TIME
Tuesday, 1 August 2017
5.30 – 7.00 PM
Back Room of The Moon – Late Night Cafe,
2/323 William St, Northbridge
The Moon is readily accessible by public transport. Alternatively the nearest car park is Wilson Northbridge Central, 6-8 Errichetti Place. Otherwise some street parking is available.
For any enquiries, please contact [email protected].
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