This month we bring you the latest round up of our top picks of businesses leading by example. These businesses are living examples of the four tenets of Conscious Capitalism. We hope to inspire you to find innovative ways to make your own impact to humanity through business.
#1 – SOPHORA FOR TRANSGENDER CONFIDENCE
Cosmetic retailer Sophora is dedicated to inspiring fearlessness in transgender. Inspiring and coaching the transgender to be the best version of themselves through programs addressing the needs of entrepreneurs, communities in transition, Sephora employees, and the planet; as all good Conscious Capitalists can.
#Purpose #Stakeholders #Culture
Sophora, US cosmetic company helping transgender and the wider community.
Aflac Insurance has created a virtual friend for kids with cancer.
#2 – AFLAC INSURANCE A FRIEND FOR KIDS
Aflac Insurance has built a robotic duck in the form of their brand mascot to aid children with cancer during their treatment and recovery. The unsung future here is an open door for germ and animal-free emotional support for those in recovery.
#Purpose #Leadership #Culture
#3 – FIRST LOW COST HOUSING VERTICAL FOREST
The Trudo Vertical Forest will become a social housing project for low-income social groups. The 19 floors of the tower will become apartments for rent at affordable rates. Balconies with hundreds of trees and plants in a wide variety of species form an urban forest. Great for the people, the planet, and the profits too. More here.
#Purpose #Leadership #StakeholderOrientation #Culture
#4 – NEW ZEALAND BUS TERMINAL REPURPOSED FOR HOMELESS
Auckland’s new $49M Bus Terminal in Manukau transforms into a night shelter for rough sleepers over winter. After several deaths in the area due to the cold, the initiative follows calls from the Salvation Army for community organisations to open their doors. The station will cater for 15 to 20 of an estimated 50 rough sleepers around the centre of Manukau in South Auckland. “This isn’t any mad social experiment,” said AT spokesman Wally Thomas, “it’s just a good thing to do for people who are vulnerable members of our community. More here.
#Purpose #Culture #StakeholderOrientation
#5 – SAVING THE BEE COMMUNITY AT BUS STOPS
Netherlands bus stops also have a dual purpose, with planting designed to save the honey and bumble bee population from urbanisation. Collecting their own rain water the gardens are self-sustaining. Solar lighting is coming soon to these 316 bus stops.
#Culture #Purpose #Leadership #StakeholderOrientation
Netherlands bus stops save the honey and bumble bee population.
#Purpose #StakeholderOrientation #Culture
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